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Saturday, 16 October 2021
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York man steers charity bike ride in the right direction

YORKSHIRE’S Brain Tumour Charity Ambassador, Geoff Medd, explains why he was inspired to help organise the Big Bike Challenge in his wife Sue’s memory.

Geoff Medd, based in York, is helping Yorkshire’s Brain Tumour Charity (YBTC) to organise and promote their Big Bike Challenge on Sunday 25th July at York Cycle Circuit. Geoff is an ambassador and regularly does fundraising challenges for the charity in memory of his wife Sue, who sadly passed away from a brain tumour in 2017.

Geoff is a keen cyclist and has helped YBTC Active Events Co-ordinator Kate Halsall to plan the challenge, a 4-hour endurance event that can be completed as a soloist, a family or a relay team. It is open to all, and cyclists can complete as many laps of the 1km circuit as they wish, racing to meet a target or taking it easy and adding pit stops for food and drink.

Speaking about why he decided to get involved with the challenge, Geoff said:

“When you lose a wife of 50 years, especially to such a cruel and degrading disease like a brain tumour, you need something to anchor to, as everything you assumed was permanent suddenly isn’t. Cycling gave me the freedom and time to try and make some sense of the chaos. To be able to take in the stunning Yorkshire scenery and be in the fresh air (sometimes rain!) and to just head anywhere at any time is a very healing process.

“To be a YBTC Ambassador and be involved in events like this gives me the chance to try and improve the situation for people now undergoing the journey. Good work is carried out by YBTC in terms of care and support, but my personal driver is the research side, trying to improve the detection and treatment of brain tumours. It’s a scandal that the survival rate for brain tumours is no better now than 40 years ago. There’ll be no miracle cure just yet, I feel, but we all must keep chipping away, and hopefully, it will come eventually!”

York man steers charity bike ride in the right direction

Geoff previously completed his own ‘Yorkshire Everest’ challenge for the charity in 2019, raising £685 in donations by cycling the equivalent height of Mount Everest (29,029 feet) in a fortnight. He also regularly helps the charity with flyering, selling cards, working with local supermarkets and proofreading research project summaries. 

The Big Bike Challenge is at York Cycle Circuit, York Sport Village YO10 5FG on Sunday 25th July. Entry is from 11.30am with the first lap at 12.00 and the final lap at 16.00

There are still places available; to register, go to yorksbtc.org.uk/big-bike-challenge/ or call 0113 340 0111.

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