A new data-driven fundraising platform has launched in the UK with the aim of modernising and simplifying the process for charities looking to raise funds from individuals, trusts, foundations and corporate sponsors.

Maanch, an award-winning startup based in London, is aiming to revolutionise the fundraising landscape with their online platform designed to match funders with worthy causes capable of delivering genuine impact.

A crucial part of their offering to charities is helping them demonstrate the impact of their projects, specifically in the context of the United Nations Sustainable Development Goals (SDGs).

Maanch’s founder and CEO, Darshita Gillies, who worked on the SDGs from their inception, said:

“At Maanch, our goal is to make the most of the technology available to us to create a fair future for all.

“By analysing data and presenting universal metrics in the context of global development, we are able to help charities demonstrate the true impact of their work.”

Key to the Maanch approach is a focus on project-specific funding, something they believe will also help the charity sector rebuild trust in the wake of well-publicised scandals, of which Kids Company is just one recent example.

Darshita said:

“By offering a platform for project-based fundraising, we create the most transparent environment for a charity to seek and receive funding at a time when confidence in the third sector has taken a serious knock.

“With no hidden costs, staff salaries or marketing budgets, charities are able to report directly on what they have been able to achieve with the funding using our impact framework.”

The fundraising platform is now live for any charities wishing to sign up, with funders invited to register their interest by visiting www.maanch.com/fund.