COLIN Lawrence, former National Theatre Commercial and Media Director has been appointed as MediCinema’s new Chief Executive Officer.
Prior to his time at the NT was Global Director Distribution and Board member of BBC Global News. Colin will take up the reigns with immediate effect from Interim CEO Crispin Lilly.
Colin spent over three years at the National Theatre where he was responsible for digital and filmed content ventures including NT Live, and the launch of the National Theatre Collection for schools and colleges. Previously he served on the board of BBC Global News, latterly as Global Director for Distribution, setting strategy, driving revenue and delivering a transformation agenda from TV network to multi-platform content provider. He spent his early career in commercial television, both in Europe and Asia.
At the same time, Kezia Williams, Managing Director, UK, Film at Entertainment One has been appointed MediCinema Board Chair – from her current position as Vice-Chair – taking over from Paul Massara who has come to the end of his five-year tenure.
Kezia Williams said:
“I’m delighted to welcome Colin to the MediCinema team. Colin brings great experience from across the media industry and charitable initiatives, and I look forward to working with him – and to the charity benefiting from the energy and fresh perspective that he brings. It’s an exciting time for MediCinema, full of opportunity and with a renewed focus on our goals to raise funds and to build more cinemas to deliver the magic of film to NHS hospital patients around the country. “
Colin Lawrence said:
“I am incredibly proud to be taking up this role with MediCinema. I have witnessed firsthand the transformational impact which film and creative experiences can have, so to be leading the charity in the next phase of its development is a real privilege. I look forward to working closely with the team, trustees and NHS partners to deliver for beneficiaries.”
MediCinema is a charity that improves the wellbeing and quality of life of NHS patients and their families through the power of the shared cinema experience and the magic of film. It builds and runs cinemas in hospitals equipped with space for beds, wheelchairs, and medical equipment. Its services help to improve emotional, mental, and physical health, reducing feelings of isolation, anxiety, and stress, and increasing patient resilience.
While its hospital cinemas were suspended in March 2020 just before public cinemas were closed, some were able to run screenings from August 2020 and the majority have now reopened. During the lockdown, MediCinema launched a new free bedside film channel for patients which is still running.
Since MediCinema was founded in 1999 it has given more than 265,000 experiences to NHS patients, their families, carers and those closest to them. MediCinema operates cinemas in the following: Chelsea and Westminster, Guy’s and St Thomas’ (currently due for reconstruction) Hospitals in London, Newcastle’s Royal Victoria Infirmary, the Southern General Hospital in Glasgow and Serennu Children’s Centre in Newport, South Wales.